About us – The story behind diiszwii
We are diiszwii — and we want to change the way you enjoy sweets forever.
Two friends. One kitchen. The conviction that indulgence and conscious nutrition do not have to be a contradiction — and a date that proves it.
The story behind the dates
It started with a simple question: Why do sweets actually have to contain refined sugar?
Jacqueline and Stefan — two friends with a big vision and an even bigger passion for cooking — set out to find an honest answer. They found the solution in the date: a natural product that is naturally sweet, rich in caramel flavor, and incredibly versatile.
What began as an experiment in a small Swiss kitchen in Schwamendingen is today a growing assortment of handmade sweets under the name Barohni — loved by the health-conscious, sweet tooths, and everyone in between.
Our values
- Naturalness first: Only ingredients that you truly recognize go into our products. No refined sugar, no preservatives, no artificial flavors.
- Handmade in Switzerland: Every Barohni praline is handmade by us personally in Dübendorf — not by a machine.
- Plant-based and gluten-free: Our products are for everyone — whether you are plant-based, gluten-intolerant, or just looking for an honest snack.
- Tangible sustainability: Our packaging is partially made from grass paper — a renewable raw material that significantly reduces the use of virgin fibers.
Who is behind it?
Jacqueline Seiler takes care of recipes, product development, and everything related to taste. She develops new recipes, tests ingredients, and keeps experimenting until a Barohni praline is truly perfect.
Stefan Kalberer ensures that everything runs smoothly behind the scenes — from ordering to delivery, from logistics to strategy.
Together we believe: Whoever knows what is inside enjoys more consciously. And whoever enjoys consciously, enjoys more.
We are divorced.
Why "diiszwii"?
Perhaps you're wondering: How do you actually pronounce that?
The answer: "disizwee" – Swiss German for the two others
The name represents the two of us, Jacqueline & Stefan, the founders of diiszwii. Two people who share a passion for honest enjoyment and have built a small manufactory from it. For us, "diiszwii" is more than just a name – it's a promise: cohesion, joy, and sustainable indulgence.
The Future
Our journey began in 2019 – and it's just getting started.
With our Vision 2030, we aim to build a brand that stands for modern, honest, and sustainable enjoyment.
By then, we want to reach even more people who seek conscious enjoyment – and show that even small businesses can make a big difference: for society, for nature, for you.
Thank you for accompanying us on this journey.
We give our all – for you and for a better future.
Jacqueline & Stefan – Founders of diiszwii